This is my logo for my health media new outlet, "Live 4 Life," that was mentioned in my press release that was posted on November 6th, 2013. The objective of my creation was to create a logo, or identity, for my brand. I wanted to include this as a part of my press release to introduce my health news outlet to the public. That way, if they search for me online or see and future publications created for, "Live 4 Life," it will start to become more recognizable to them. I created this image via Pixlr and chose this multimedia image over other multimedia content like videos, audio, or animation, because my logo as a part of my brand will be a constant on my online site and anything I publish. I felt it was important to brand first and then create or upload new media content to add personality to my news outlet as needed to bring my information to life. This multimedia outlet enhances my message because, in a unique way, illustrates my vision- LOVE for life, represented by the image of a HEART, and EKG line representing LIFE, and images that covey people or souls that are energetic, happy, and rejoicing for health. I also wanted this image to be colorful and be unique.
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